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15 million visitors in first 18 months 693,000 residents in principal catchment* 32% of residents are comfortably off – 16% above average* 71% penetration of primary segment – 15% above benchmark* Population growth 14% higher than UK average** Visit frequency at 71 times pa against benchmark of 53* * source : fsp December 2012 ** source : CES ![]() |
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